Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company owns. As a small business, you may be competing against big brands with devoted customers and unlimited marketing budgets. That’s why you have to find ways to differentiate–with a solid brand building process of your own. Branding is much more than just a cool logo or well-placed advertisement. You need to do...
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Creating a website for your brand is one of the important aspect of growing your company on the the internet. For many, this is hard to face because a lot of people simply don’t have the skills to build one themselves. You do have the option, of course, of paying a developer to do this for you and paying freelancers to load your site up...
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Surprise!!! Fanta renews branding. Fanta which is the second-oldest brand of the Coca-Cola Company has renewed its brand. It is however in four countries so far so we have to be patient till the new brand gets to us. According to Carmen Moreno on freepikblog the brand has only gone live in four European countries so far: Italy, Poland, Serbia and Malta. This brand reminds one of an...
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How to create a social strategy A 5-step guide to developing your social media presence What this will teach you This guide highlights the five steps you need to create a social media strategy for your business. Nearly one third of the global population are active social media users. Social media presents businesses with the opportunity to earn customer trust, showcase expertise, and meet potential customers. But businesses that lack...
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