Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company owns. As a small business, you may be competing against big brands with devoted customers and unlimited marketing budgets. That’s why you have to find ways to differentiate–with a solid brand building process of your own. Branding is much more than just a cool logo or well-placed advertisement. You need to do...
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Facebook fan page is useless if no one is paying attention to it. Engage your followers, build your audience and grow your Facebook fan page quickly to turn it into a powerful promotional tool for your media brand. Interact With Your Fans When fans post on your wall or comment on your posts, interact with them when it's appropriate. For example, if you share a video of...
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Social media channels have been a part of mainstream Internet use for the better part of a decade, but the ways in which brands use them have changed dramatically. Instead of using social networks solely as marketing platforms to trumpet their products, today's companies also use them to build and enhance the customer experience. However, with so many different platforms available and heavy competition on all...
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Read MoreLorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros...
Read MoreLorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros...
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