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digital media marketing Tag

The following is the transcript of a Q&A between the University of Vermont Continuing & Distance Education and myself, as an instructor in the UVM Digital Marketing Fundamentals Program. The discussion centered on the dos and don’ts of leveraging social media as a marketing channel. Generally speaking, which social media channel do you think businesses tend to overlook and not spend enough time on? In the B2B...

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How to create a social strategy A 5-step guide to developing your social media presence What this will teach you This guide highlights the five steps you need to create a social media strategy for your business. Nearly one third of the global population are active social media users. Social media presents businesses with the opportunity to earn customer trust, showcase expertise, and meet potential customers. But businesses that lack...

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