Why Your Small Business Needs a Website

We’ve decided to put together a list of reasons your small business needs a website (If you do not have one).

1. 24/7 Accessibility

The internet is available 24/7; having a small business website gives prospective customer’s unlimited access to finding information regarding your products and services.

2. Sales and Marketing

Your website can serve as a “marketing and sales” machine for your company. The key here is to make sure that you have well written and compelling sales copy on your site to attract your ideal clients and compel them to use your products or services.

3. Lead Generation

Lead generation is crucial in online marketing. Adding freebies and other valuable resources in exchange for opt-ins to your website can serve as great way to generate new leads from prospective customers searching for your products and services.

4. To keep up with the “Competition”

Yes, that’s right! Your competitors are online. When your website customers are searching for your products and services, if you don’t have a website and your competitors do…this will more than likely cause you to lose out on potential business.

5. Present a Professional Business Image

Ever hear of the saying “Judging a Book By its Cover”? Well, this saying definitely goes for your website. To inspire trust and build business credibility, your website needs to be well designed. As they say…first impressions are lasting impressions.